Struggling to find Product Market Fit?
Building more product won't help you find it. You will only increase your burn and accelerate your path to zero. Our PMF Sprint diagnoses why you're stuck pre-PMF and delivers the market signal you need to de-risk your roadmap, stop the burn, and secure your next round.
Does this Feel Familiar?
The "GTM" Gamble
You hire a fractional CRO or a "growth hacker" who sells a "proven playbook." You buy a complex stack of automation tools, AI agents, and data scrapers, believing "tools" will get you to PMF.
The "Activity" Trap
You run campaigns. You boost posts. You send 1,000 "personalised" emails a day, and track "open rates." You even get "leads" and "free trials". You offer "early-adopter" discounts, speak with users who "love the tech" but have no budget, and demos that end in a "polite pass."
The False Diagnosis
The meetings don't convert. You have zero signal from actual economic buyers. You conclude the product must be wrong.
The "Pivot to Product"
You turn to your engineers. You burn another $30k in development cycles to build "just one more feature" or "pivot" to a new vertical, based on zero market data.
This is not a GTM system. It is a gamble that shortened your runway by another month. It's the direct result of a diagnostic failure. You are changing the product when the real problem lies in your Target, Message, Channel, or Process.
The Solution
The PMF Sprint: Your Diagnostic Engine
We replace your ad-hoc, broken system with a 30-day diagnostic engine, run by veteran operators. We don't guess. We diagnose and validate.
Week 1
Find the Bottleneck
We apply our 4-Lens Framework to find the single biggest point of failure in your current GTM.
Target
Are you talking to low-level users instead of Economic Buyers?
Message
Are you selling a "vitamin" (features) instead of a "painkiller" (outcomes)?
Channel
Are you shouting your message in an empty room?
Process
Are you running disconnected tactics, driven by anxiety instead of data?
Week 1 Outcome
A single, testable hypothesis. We identify the bottleneck (e.g., "The Message is broken") and design the fix.
Week 2
Architect & Experiment
Based on the diagnosis, we architect a lean, surgical GTM experiment. We don't boil the ocean; we build the one thing we need to validate the hypothesis.
If the Message is broken
We build new, C-level "painkiller" messages.
If the Target is broken
We build new, high-intent ICP lists.
If the Channel is broken
We build the assets for one new, high-potential channel.
Week 2 Outcome
A ready-to-launch, data-driven GTM experiment.
Week 3-4
Execute & Extract the Signal
We launch the experiment. A senior operator runs the play, getting you into real, unfiltered conversations with your true economic buyers.
Raw Intelligence
We don't deliver vanity metrics. You get the raw call transcripts, the direct quotes, the hard metrics (replies, meetings booked), and the definitive objections.
De-Risk the Roadmap
We identify the definitive objections. Stop burning engineering cycles on features that don't matter.
Sprint Outcome
We deliver the Actionable Market Signal. You stop burning cash on what doesn't work and get the data-driven truth you need to scale.
What You Get: Actionable Signal & Real Prospects
We deliver the one thing you need to stop the burn: the truth. You will walk away with:
A Validated Economic Buyer
No more "tire-kickers." We deliver your first C-level conversations and the precise, validated profile of the one person who has the pain, budget, and urgency to buy.
A Battle-Tested "Painkiller" Message
No more selling "features." You get the exact, unfiltered words and phrases from the market that prove your message resonates, secures meetings, and frames you as a "must-have" solution.
The Unfiltered Market Signal
No more "building in a vacuum." You get the raw call transcripts, direct quotes, and hard data from your true buyers. The definitive objections and buying triggers to de-risk your product roadmap.
A 90-Day GTM Roadmap
No more "random acts of GTM." You get the lean, repeatable playbook: the exact target, message, and channel combination that worked so you can stop guessing and start scaling.
Your First "Real" Prospects
The one thing YOU care about. First real prospects who aren't from your network or "friends of friends". They are the real market players who care about the problem you're solving.
Your Runway, Returned
The most valuable asset. You stop burning $XX,000 per month on a system that is broken. You get the clarity to invest 100% of your resources in what is proven to work.
Stop Speculating with Your Runway
You can continue to burn thousands a month on a system that is failing to give you PMF. You can keep guessing, keep building features in a vacuum, and keep hoping for a signal. Or you can invest 30 days to get the truth. The PMF Sprint is the fastest, most capital-efficient path to proving the viability of your business and building a roadmap to predictable revenue.
Book Your Diagnostic Call →What Happens When GTM Starts Working
Real feedback from operators building real companies.
"You've helped us find our voice and redefine ourselves to the world"
"We got more out of you guys in 30 minutes than we did from our previous consultant in two months."
Before: "We're not generating enough opportunities at the top of the funnel. Our reps are only getting one to two meetings per week."
After: "We have 7 opportunities with CxOs in half as many weeks. The quality is high - exactly what we wanted"
"We don't have a marketing team. I am the marketing team. Remotir gives us a marketing capability we simply don't have."
"I'm a solo founder - product, sales, investors, operations. I can't remove myself from anything. The bit I don't enjoy is feeling completely overwhelmed."
"The approach is forensic and data-driven - working backwards from the numbers, not guessing. It's exactly how it should be done."
Your System is Broken. Let's Fix It.
Whether you're just getting started or ready to scale, we've got a plan built around outcomes, not overhead.
PMF Validation Sprint
Prove demand, define your buyer, and stop building on gut-feel.
4-Lens GTM Diagnostic (ICP, Messaging, Channel, Process)
5 hr/week with a Fractional CRO
Execution-ready PMF Strategy
Direct outbound campaign development and execution
Real buyer feedback and market signal to guide your roadmap.
Predictable Pipeline Engine
Build repeatable pipeline, operationalise GTM, and stop duct-taping your leadgen
C-Level Messaging that hooks budget holders.
5 hr/week with a Fractional CRO
Conversion-Optimized Landing Page
End-to-End Allbound Campaign*
Weekly Funnel Reviews
Operator-led Execution
Full-Scale GTM
Unify revenue ops, scale post-sale growth, and stop flying blind beyond the close.
Full Funnel GTM Architecture.
Sales + Revenue Retention Operatives.
Sales Team Buildout Advisory
CRM set-up and management
GTM oversight + dashboards for board reporting.
Got questions?
We get it! We want to be as transparent as possible but here's some more answers to questions we hear a lot.
What is a GTM Infrastructure Firm?
A GTM Infrastructure Firm diagnoses and repairs the structural failures in your go-to-market system - the architecture that determines whether your company can reliably convert market opportunity into revenue. Unlike agencies that rent you activity, we install systems you own: ICP architecture, message engineering, channel strategy, and execution frameworks. The output is a revenue engine that compounds, not a retainer that depletes.
How is Remotir different from a sales agency or SDR outsourcing firm?
Agencies sell activity - calls made, emails sent, meetings booked. We fix architecture - the structural reasons those activities don't convert. Most startups don't have a "more activity" problem; they have a targeting problem, a messaging problem, or a channel-stage mismatch problem. Agencies add volume to a broken system. We diagnose the system, repair it, then run it. When our engagement ends, you own infrastructure that keeps working.
What is the 4 Lens Framework?
The 4 Lens Framework is Remotir's diagnostic architecture for demand generation. Profitable customer acquisition requires four conditions to be true simultaneously: precise ICP Architecture (reaching exact-fit buyers), Message Engineering (articulating pain better than buyers can), Channel Selection (matching channel economics to stage and ICP), and Execution Discipline (creative, copy, and operational velocity). Miss any one lens, and the system fails. Our diagnostic identifies which lens is broken.
What does the PMF Validation Sprint actually include?
The PMF Sprint runs a 90-day diagnostic: we define your ICP across firmographic, demographic, psychographic, and behavioral dimensions. We engineer messaging that articulates buyer pain, not product features. We execute live outbound campaigns to generate real buyer feedback - not surveys, actual sales conversations. The output is validated market signal: proof of demand, or clear evidence of what to fix. This is the "Unit Economics" and "Market Pull" investors need to see for a primary priced round.
How do you approach outbound that's failed before?
Failed outbound is usually a diagnostic problem, not a volume problem. We audit across the 4 Lenses: Was targeting approximate or precise? Did messaging describe features or articulate pain? Was the channel appropriate for your stage and economics? Was execution velocity high enough to outpace creative fatigue? Most failures trace to one or two specific lenses. We fix those, then rebuild the system around what actually works.
How does your pricing work?
We use success-aligned pricing: a flat monthly fee based on your stage, plus a 15% revenue share on closed deals. The fee covers infrastructure installation and operation. The revenue share ensures our incentives are perfectly aligned - we only win big when you win big. This structure makes us invested in your long-term revenue, not just short-term activity metrics.
Why is there a 3-month minimum engagement?
Revenue infrastructure isn't built overnight. Month one: diagnosis, ICP architecture, message engineering. Month two: system installation, campaign launch, initial iteration. Month three: optimization against real data, handover of assets, and ideally - closed revenue. Shorter engagements produce shallow fixes. We build systems designed to compound over years, which requires enough time to install properly.
How long before we see results?
Most clients see qualified pipeline activity - replies, discovery calls, sales conversations - within 3-4 weeks of campaign launch. Closed revenue timing depends on your sales cycle length and deal complexity. We treat this as system installation, not a stunt. The goal is a repeatable engine, not a one-time spike.
How involved do I need to be as founder?
Heavily in weeks 1-2 (diagnosis, ICP definition, messaging validation). Lightly in weeks 3-12 (weekly reviews, strategic decisions, sales handoffs). We need your domain expertise and buyer intuition upfront to build accurate architecture. After that, we operate the system and surface what requires your attention. The goal is to multiply your GTM capacity, not add to your calendar.
Do I need a launched product to work with you?
No. Pre-launch is often ideal - we help you validate demand before you burn runway building something the market won't buy. Our PMF Sprint is specifically designed for the $0 to $100k stage: prove that a specific buyer will pay for a specific solution to a specific pain. This is the Validation phase from our playbook, and it's the highest-leverage work a pre-launch founder can do.
Can you help with landing pages and messaging - not just outbound?
Yes - these are often the highest-leverage fixes. Your landing page is your conversion infrastructure. If it doesn't articulate pain, handle objections, and compel action, no amount of traffic will convert. Messaging engineering is Lens 2 of our 4 Lens Framework. We rebuild pages and copy as part of the system installation, not as a separate "design project."
What results have you delivered for similar companies?
Outcomes vary by stage and starting point. Recent engagements: a Series A SaaS went from "1-2 meetings per week" to "7 valid MQLs being nurtured through sales." A pre-seed founder reached $30K closed ARR in 6 weeks. A £20M Series A validation. A 137x ACV increase after pivot. A 66% efficiency gain in an existing GTM system. We document case studies with specific before/after metrics because vague claims are worthless.
How is Remotir different from a marketing or sales agency?
Agencies rent you activity - campaigns, calls, meetings booked. They're optimized for deliverables, not outcomes. Remotir is a GTM Infrastructure Firm: we diagnose the structural reasons your current activities don't convert, install systems that fix those failures, then operate the engine until you're ready to own it. Agencies add volume to your existing system. We rebuild the system itself. When the engagement ends, you own infrastructure that keeps compounding - not a gap where the agency used to be.
How is Remotir different from hiring a fractional CRO?
A fractional CRO gives you strategic advice and leadership bandwidth - valuable, but they don't come with an execution team. You still need to hire, manage, and operate. Remotir provides the complete stack: diagnosis, strategy, systems design, AND operators who execute. We're not advisors who tell you what to do; we're infrastructure builders who do it with you. A fractional CRO might say "you need better ICP targeting." We define the ICP, build the lists, write the sequences, run the campaigns, and hand you qualified pipeline.
What's the difference between lead generation and Remotir's demand generation approach?
Lead generation optimizes for volume: more names, more emails, more "leads" in the CRM. The problem is most leads aren't ready to buy, creating qualification debt and wasted sales cycles. Remotir's demand generation approach - built on the 4 Lens Framework - optimizes for revenue efficiency: reaching exact-fit buyers (ICP Architecture), with messaging that articulates their pain (Message Engineering), through channels matched to your economics (Channel Selection), with the velocity to outpace creative fatigue (Execution Discipline). We'd rather generate 10 qualified opportunities than 1,000 names that never convert.
Get a GTM Infrastructure Diagnostic
In your first call, we'll identify which of the 4 Lenses is broken in your current GTM - and show you what it takes to fix it.